Frequently Asked Questions

The Company

Who are ILIV?

ILIV is a British company and part of the SMD Group of Companies founded in 1987. The company remains a privately run business today. Please visit the About Us section of the website for more information about our ILIV journey.

The SMD ILIV Group create beautiful interior textiles for residential and commercial spaces. Our design approach is instinctive, eclectic and imaginative. We use extensive photography, innovative point of sale, sampling and digital media to inspire conversations around the environments in which we work, live, retreat and socialise. In short, we believe great design is worth talking about.

Our partners include leading interior design practices, contractors, retailers, hotel chains, web platforms and distributors in over 50 countries worldwide. We work closely with our mills to minimise our impact on the environment and meet the highest possible sustainability, technical and ethical standards.

Through ILIV we provide beautiful fabrics and bespoke made to measure soft furnishings. Within our group we also have a business, SMD Home, supplying trend led “readymade” products manufactured into curtains, cushions and bedlinen and available as private label items from the UK’s foremost soft furnishing retailers.

Our friendly & professional team are the heart of everything we do and you'll find they are totally passionate about our business. They are listeners, advisors, sounding boards and experts at working with you on all aspects of your design and fabric challenges. We love to build long lasting relationships that we hope you'll value as much as we do.

Where does ILIV get its name from?

We are often asked why ILIV… Our brand was created from four foundations that have been at the heart of our business from the very early days.

Inspire. Our obsession with design, photography and visual images is matched only by our love for the inspiring conversations they spark

Lead. With one of the most eclectic portfolios in our industry ILIV lead in all areas of design by keeping a finger on the pulse of the very latest trends.

Involve. We know our success is completely interdependent with how we involve our wonderful team, our amazing clients and our professional partners in every decision we make

Value. Not just the values on which we’ve built our business but also our obsession with creating fabrics of the highest quality at a fair price